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01 · The situation
Where they started.
Known for their luxury vehicle inventory, Automobiles Etcetera was often misunderstood as a private collection. The website lacked clarity and didn't reflect the full scope of their high-end automotive services.
They partnered with Luxy Media to lead a full digital transformation: shift public perception and showcase their service-driven expertise, from trade-in and consignment to detailing, restoration, storage and events.
02 · The work
What we ran.
- 01
Website redesign and development with service-based navigation.
- 02
Strategic brand positioning.
- 03
SEO implementation.
- 04
UX/UI restructuring with dedicated landing pages.
- 05
Marketing strategy and ongoing consulting.
03 · The results
What changed.
- Complete redesign and restructuring of the website
- Stronger brand positioning, trust and clarity
- Clear service-based navigation with dedicated landing pages
- Large increase in traffic and qualified leads, tracked with KPIs
- Improved search visibility
- More engagement and inquiries within weeks of launch
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More work
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