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MTY Group

MTY Group is a Canadian company that operates a portfolio of franchised and corporate-owned restaurants. MTY Group is listed on the Toronto Stock Exchange and is focused on expanding its presence in the food service industry through acquisitions and partnerships. MTY Group’s portfolio includes well-known restaurant brands such as Thai Express, Scores, Baton Rouge and more.

Luxy Media has worked with several brands within the MTY Group, including Baton Rouge and Scores, to develop content for their social media and manage their content strategy. Our social media campaigns were successful in achieving high engagement and viral content for specific seasonal campaigns.

Services:

  • Social Media Marketing

  • Content Creation

  • Advertising design

Impact:

  • Increase in content engagement and reach
  • Consistent follower growth
  • Viral April fools campaign for Baton Rouge
  • Successful new content strategy implementation